I think we all have to realise that new owners are ulitimately a huge media company so if they can't make the sport more popular no one can, but it has to start with the racing and then may be people will actually want to enjoy this once great sport.
The F1 business (call it what it is) has ceased to be about sport and to some extent even entertainment we have to call in to question why a Grand Prix in Azerbaijan (Baku) can even exist when they are talking of knocking both the German and British Grand Prix from the calender.
Lets face it Abu Dhabi and Bahrain are for certain not the first places that spring to mind when you think of Grand Prix so it's all about money for the organization with fans being a relative inconvenience to the occasion when you consider that Baku had a allocation in 2015 of 28,000 tickets and Silverstone had an attendence of 140,000 it seems clearly who is being considered and it's not the grass roots fans.
I truly believe these days Ferrari are over estimating their importance and with out Bernie the new owners will probably be less accomodating to such demands as the only way the brand can succeed in the world we live today is offer entertainment with a capital E.
The modern generation have the attention span of flea so if people aren't being entertained they will look elsewhere either online or off or just leave following the sport entirely.
The passion for F1 is no longer there so that is what Liberty have to bring back if they want to enjoy the not insignificant investment they have made this won't include making luxury car companies richer at the cost of the fans so Ferrari to coin a popular song "those times they are a changing".
